This study tested the gender differences in decision-making patterns when multiple options were available among college students. The researchers tested this by measuring the amount of time it took students to choose a food line to wait in at the cafeteria, predicting that males would not spend as much time observing all of the different options as females would. 116 male students and 116 female students from two separate cafeterias on two different campuses participated in the study. The researchers found that when males had formed a routine and were in their more natural environment, they were quicker to choose a line than females, but when in a less familiar situation, males and females did not significantly differ in the amount of time it took to choose their food line.
Reiter, K. K. (2013, April). Gender Differences in Decision Making When Faced with Multiple Options. Poster presented at Scholarship & Creativity Day, Saint John's University, Collegeville, MN.